Blogging for Change Agents
March 4, 2008 – Libby Davy – Print
Are you driven to make a positive difference in the world?
An entrepreneur, social / environmental ethical enterprise, charity or other third sector organisation?
Do you see the internet as (perhaps) a powerful vehicle for making positive things happen in the world?
Do you want to make your mark in the world?
Have you ever wondered if blogging might help?
We all hear about blogs a lot, but can they really make a difference? We say yes. As dedicated activists and change agents, we’ve looked very carefully at the world of blogging and social media before deciding to specialise in it.
“If I was running the biggest company in the world I would simply use a blog…let’s change the world one conversation at a time.” (Full thread here.)
Will McInnes, Founder - Nixon McInnes
Blogging offers an amazingly cost effective and growthful way to engage with your stakeholders and create online interest in what you do.
Plus search engines like Google rank blogs highly. One of our clients went from no web presence to a top online ranking in their sector within two weeks of starting.
Doing it authentically creates loyalty, connection and genuine relationships. It also helps you and your organisation learn, grow and pool together valuable creativity and intellectual property.
To find out more, read our free e-book on the Essence of Authentic Blogging.
We have a long association with “social / eco enterprise / ethical business” and founded the Sustainable Business Network in 1999. We have worked as activists and entrepreneurs, campaigning for issues from climate change to human rights and media literacy.
After generous feedback on our blogging courses and consultancy last year, we decided to make a commitment to your sector in 2008.
In the next month we want to hear what your sector wants from a blogging training package that is tailored to meet your needs, not just another off the shelf, one-size-fits-all scenario.
We will be talking with a range of people to refine our course outline.
We know people can make a difference. We know the internet has massive potential to connect. With our words, ideas and passion, in engaged dialogue with our key stakeholders - good things can happen.
Blogging is certainly in demand, and we think, rightly so. Web 2.0 is a very exciting space to be in… ripe with potential, especially for smaller organisations that want leverage.
So let’s hear from you!
The draft package outline (including outcomes, benefits, costs and structure) is here.
Sponsored Places
There will be a sliding scale from 20-100% course reduction to make it affordable for smaller enterprises, so get in touch if you would like to nominate for a sponsored place.
The challenge for people and businesses use to be in setting up websites and blogs, now I think there is increasingly a human aspect.
Shown how, setting up a blog is easy and pretty darn cost effective (dare I say cheap?)
The hard part is keeping it all up. Talking about stuff that matters…making the difference - getting people to read and act upon what you have to say.
Anyone can do it, if they have the time, patience and willingness to learn.
I like what you’re doing and people should sign up to learn!
(I’ve not been bribed to say this!)
[...] Libby has just started putting up info for her next series of authentic blogging courses to run this year: Blogging for Change Agents. [...]
I love a lot of the site so far. i like the fact that it talks about those who are wired to change the world in positive ways. thats me. thats many of us. we are substance driven and realistic. not only focused on nonsense and things or superficial garbage. we want change and we need it now. thanks for existing and providing this platform. Lets work together to help kids and others in need. -Its a pleasure meeting you. -THE EA