Welcome to Nodestone – What does it mean?

June 16, 2008 – Libby Davy – Print

Dear friends, colleagues and extended community

Here it is. Our new entity, website, direction. Nodestone. What does that mean? It’s a made-up word that just felt right. We did branding workshops and brainstormed and came up with all sorts of kooky ideas.

But Nodestone was what came to pass. My dear Mum (a great wordsmith) Jenny Davy had a good go at explaining it:

“The name Nodestone for me resonates with Lodestone which is something that has a magnetic attraction and a node is of course a part of a computer network – so Nodestone is a part of a computer network which will have a mega attraction to people!! .”

Here are some other reasons we chose it, or accidental associations:

  • Lodestones:
    • were used in China in the 12th century as a compass for navigation.
    • long associated with the “lore of attraction” and considered by many as a “magical” stone.
    • magnetite, a mineral related to the coating on magnetic disks and tapes used by computers.
  • Nodes:
    • connecting points on networks where information comes together, is refined and retransmitted.
    • the point on a stem from which the new leaf grows.
  • Stones:
    • solid, reliable, of the earth. Good for building things with. Good for making strong foundations.
    • found as pebbles all along Brighton beach and make beautiful (if a little heavy) business cards.
    • They rock, and roll, and gather no moss. But actually, we like a little lichen ourselves.

You know when something just fits? We couldn’t believe the .com was still available, and pounced.

You can read about what we do, who we work for and what’s coming up all around the site. Hopefully the venture will live up to the name as we travel along.

Looking forward to sharing the journey with you.

Libby

Comments

5 Responses to “Welcome to Nodestone – What does it mean?”

  1. Graeme Sutherland on June 16th, 2008 12:37 pm

    Love that photo! Says it all. x

  2. Danny Hope on June 16th, 2008 3:32 pm

    I think the new site looks good, but…

    I think you need to change your strapline to something which explains what I can do here.

  3. Graeme Sutherland on June 18th, 2008 8:55 am

    Thanks Danny,
    Straplines, eh? We’ll have a think. We’ve been trying to describe it but it ends up too long. So, ’social web action’ covers a range of stuff, but is rather all encompassing.. So, we’ll keep thinking.

  4. Mitory Emuch on December 2nd, 2008 10:36 pm

    well i do agree to join t his web side becouse of this image that give me good feeling that help me to continue on what i will learn from. so if you need me right away you can email me on my webside

  5. Libby Davy on December 30th, 2008 12:37 pm

    Thanks Danny – we’ll give them some thought. Always in open personal Beta (aka “being” & “becoming”) around here. ;- )

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