February 17, 2009
Lots in this fine presentation, but well worth flicking through and pondering.
Communities of Practice came up when I began an MA in Person Centred Education. I believe they have profound implications for lifelong learning.
October 3, 2008
Back in my dark old days as a corporate PR consultant, we had a room full of poor sods somewhere in the bowels of the machine, cutting out column cms from dead-trees-pages. Why? So we could justify our exorbitant fees and monitor our clients reputations. It was also so we could respond to a debate or manage an “issue”.
In some ways, nothing’s really changed. That is still going on, but many people would say the real action is now happening online. And the best thing is, I don’t have to feel sorry for the Google search spiders having to crawl through the myriad pages to retrieve what I want. It’s what they love best!
Here’s a helpful piece from E-Consultancy about how to monitor opinions, articles, conversations relevant to you and your organisation – without paying a brass razoo (in most cases).
Before you get cracking (because you know it’s time) – here’s a quick Nodestone guide to getting sorted.
1. Know what your goals are
- Do you just want to know what being said about you online, or are you planning to enter the conversation (and if you are not sure, best you be reading up on the power of web 2.0, blogging and the social web. See our presentation here for a start.
- How far do you want to go and what resources do you have to manage your responses?
2. What key words are most relevant to you
- Various spellings and shortened versions of your company, major projects/products and names of key people
- Major stakeholders (eg. legislators, major customers/shareholders, funding partners).
- The sector that you are in
- Other key words, eg topics you would scan for when reading a newspaper
3. How are you planning to circulate and act on what you find?
- If there is a live debate on a blog or in a forum about your key topics, what will you do? Who will be ready and able to respond to misinformation or genuine criticism?
- If there is a chance to offer a positive follow-up story to an influential blogger or mainstream journalist, who and how will (you) act?
- If there is a positive story about your project/organisation – what will you do? Who will you share it with?
- If there is an interesting story written, how can you use it in your own communications?
- Will you carefully subscribe to certain blogs or newsfeeds and read them?
Welcome to the great conversation of “us”. In some ways it’s never been easier. If you do nothing more than have a play with Google Alerts – you will learn a lot.
If you want to discuss a proper strategy about media monitoring and reputation management, give me a tinkle. We’ld love to help you improve your communications. It might be as simple as a short chat and a sign post to send you off in the right direction.
July 21, 2008
These slides from the training session for the Brighton & Hove Chamber of Commerce last week. Let me know if you want us to come to your event or run a bespoke event or Masterclass.
More details on our Social Media for Good course soon (looks like next date will be Oct 3 in Brighton).
Covers a bit of an introduction to social media and blogging, plus some questions to get you thinking about your own context, opportunities and challenges.
Some good thinking in the room and animated conversations. Quite a few organisations ready to get blogging and exploring integrated social media in more depth.
A few of you made pledges are you walked out the door about your goals and intentions, so let me know how you get on!
Thanks to all for your warm feedback and to those who helped make it a positive event, especially Lorraine Bell (BCP), Tania “Radiance” Fullerton (Brighton Steiner School) and Fay McDonald.
May 7, 2008
Gra and I went up to the Royal Society for the Arts recently to hear Charlie Leadbeater talk about his new book We Think. We were also keen to find out more about the RSA as they have approached me to become a Fellow.
Mum bought a copy of We Think while she was visiting… keen to get her head around the space we are in, and perfect for her ilk, among others. There are many major ommissions and doesn’t come much from deep, personal experience (Charlie doesn’t blog or facebook), but is a fine point of reference for many at this point in time. I am recommending it widely.
Highlights of the evening were…
Blogging as Gardening
Talking with Charlie and Tessy Britton afterwards about blogging. Our message that “the first audience for your blog is you” (blogging as a reflective, learning tool or private/public path on which to travel) got Charlie mentioning “zero-audience blogging” and gardening as a metaphor for why and how some people blog, ie. the cultivation of your blog is a meditative pleasure in itself, towards the cultivation (and harvesting?) of the self… plus others can stroll by and enjoy it too.
Mary Harrington (aka Seb Mary) from School of Everything has talked about this in the past and present too. Interestingly, her garden is out back and not visible to others except when invited in. Mine’s a bit like that too. Maybe I could do with a bit of improvement out front (aka let’s finish the upgrade!
What’s Happening in The RSA
Looking around the crowd afterwards, I spotted Felix Velarde from Underwired. (To be honest, I was just looking for a model to do a nice juxtaposition shot and vox pop, note: interesting facial hair and piercings). He had many positive things to say about the benefits of RSA membership, as did Tessy, who we spent an expansive evening with.
The RSA, it turns out, are making special efforts to attract new media folk, new paradigm folk to their hallowed halls. When I first got their letter, I thought it was a mass marketing effort. Turns out they are serious about engaging Fellows (erk, the feminist in me gasps) in opening up debate and moving forward a very progressive, authentic, connected vision.
There is much emphasis on education which resonates deeply Glad to see Roland Meighan and friends trying to keep them on track as outspoken agitators working from within… Ian Cunningham is also a Fellow.
They are about “removing the barriers to social progress” and state their recently revised manifesto challenges as:
- Encouraging Enterprise
- Moving Towards a Zero-Waste Society
- Developing a Capable Population
- Fostering Resilient Communities
- Advancing Global Citizenship
If we were courting each other, I would have to say the feelings are strongly reciprocal and we will be getting hitched, if for no other reason that to follow Richard Sennett’s call in The Craftsman to cultivate our skills and higher self in the company of like-minded people.
I used to think the UK was impossibly BIG. Now the multiple connections between RSA, School of Everything, Richard Birkin (Biff), Ian Cunningham, Richard Sennett, Michael Fielding, Tessy, Roland, John Grant, Andy Gibson, Seb Mary, MA in Person Centred Education, blogging, progressive education, and Everything are so rich in the potential patterns they create – it’s almost fractal in it’s beauty. Feeling very connected and safe within the spaces opening up and the paths between them. In permaculture terms, there is edge, there is diversity, the soil is rich, the system is in harmony.
Spring has sprung.
March 26, 2008
Been reading reviews about Charles Leadbetter’s book We Think all over the place. Got to get my hands on a copy sooon (come on Rosie, hand it over).
If anyone is trying to get their heads around Web 2.0, social media, new paradigm thinking and all that claptrap – get a look at this. Lovely simple animation. I’m going to use it at the beginning of all my courses. Free event coming up soon to give people a taste of it all. Watch this space.
Guardian review here (including Here Comes Everybody: The Power of Organizing Without Organizations by Clay Shirky) which also looks reeal good.
Shame The Big Issue review isn’t available online. A different and very valid take on things.
No wonder most journalist’s I meet are annoyed with blogging and What’s Going On with we-think.
No wonder I am compelled to work in and support this space.
So glad Rosie Sherry is in it with me (thanks for the video).
January 8, 2008
For Beginners & Professionals
Express * Create * Connect * Learn * Grow * Play
A chance to let your words rip and flow. Fun, fresh activities will make these classes one of the highlights of your week.Perfect for anyone who uses the written word to communicate, eg. social enterprise folk, creatives, geeks, government folk, artists, writers, journalists, communications professionals, business people, activists, eco-warriors, peaceniks, bloggers. Come one and all!
“Fun, interesting and worthwhile – personally and professionally. I’m glad I took time out of a lousy schedule to do this class. Now I can rite reel good.”
“It’s been easier to write. I’m jotting down ideas again and having more of them. It’s the creative convalescence, soon I’ll be back at full strength.”
Great writing exercises and games that build confidence, dissolve writers block and get your fingers flying across the page or keyboard.
* Connect with your real voice
* Enjoy expressing yourself again (or for the first time?)
* Give the ferocious editor (or “inner critic”) a holiday and let your words flow freely
* Learn how to write effectively for different audiences, and even for yourself
* Write authentically and learn to connect, be heard and seen by others for who you are
* Stand out from the crowd and compete in the “Attention Economy” of the new world order
* Enjoy writing like a person, not a corporate-speak, “we’re not listening anymore” brochure.
* Get help editing and planning your writing projects
* Join our fab new online space and share youre words, projects, ideas – get extra resources (all students eligible to join).
Your teacher Libby Davy from Authentic Blogging has a background in creative and professional writing, editing, education and strategic communications.
45 Church Road
Bike, bus or drive if you must. Parking is only a quid for two hours
10.30 – 12.30
Put them in your diaries now if you have a positive intention to come and learn / create / express / play.
£13 per session (on the day) or £20 for last two.
Still offering first class free to permanent desk spacers at The Werks and friends of students.
Leave a comment if you would like to know what we will be going in Autumn or to make suggestions…
Please help this grow by spreading the word to those that might be interested.
Contact Libby Davy on 07968 687 107 or email@example.com
Some folk already starting to book in and watch what’s happening at Upcoming: http://upcoming.yahoo.com/event/402221/
Hello there. I have a degree in communications and have taught writing, editing, publishing and strategy at a university and community level. I am a published and awarded short-story writer (very low-key to be honest) and have had work broadcast on national radio. For many years I have been studying education and involved in a range of education projects, in addition to my own teaching practice. Completed part one of an innovative new Masters programme in Person-Centred Education at Sussex University, and may even return one day.
For many years, I consulted in strategic communications and marketing, and business coaching – with an increasing emphasis on ethical, sustainable / environmental and social enterprise.
In essence, I am a fun, friendly, Australian mother with a passion for creative expression, business, education and human potential – including yours!
November 20, 2007
Here is a helpful take by a PR agency on the 25 main styles of blog. Each style has a case study to check out too.
What they don’t say is that, you can of course use a combination of styles and there are many new forms emerging all the time. Take it to the edge. Be you. That’s all I want to say right now. And as Shel Israel dropped into say on a previous post:
“In Naked Conversations, as I recall, we emphasized that short blogs were more popular and that bloggers who posted brief articles and then posted often, would score well in rankings. We certainly did not intend to say what blogs were MEANT to be. They are meant to be whatever the author chooses them to be.”
Every blog has it’s upside and downside, it’s pros and cons. Each one is unique, hopefully, as it’s creator/s. There’s no magic formula, despite the way these PR folk are trying to package it.
You’ve just got to blog, surf, listen and engage with the blogosphere – and let it all emerge. It’s as simple and as difficult as that. You’ve got to listen to yourself. Hmm, I think I’ve said that before somewhere… ;-)
November 8, 2007
We live and work in an amazing city called Brighton. It’s becoming know as the San Francisco of England. But not. There are loads of bloggers and social media bods on every corner. Second Life just opened their second life here too (the first is in SF).
The Brighton (hard core) Bloggers got together recently as part of the Digital Media Festival, and asked us to come along. We ended up just kind of telling our story and inviting others to. It was a really nice way to find out more about why people blog. As I think Bobbie or Dean Harvey said, “It’s a bit like an AA meeting”. A witty mob are the old bloggers mate. Reminds me of when Peter Morris said a website is like ” a hungry elephant in the backroom demanding to be fed”… or like Michael Leunig’s cartoon (man clenching guts feverishly “Doctor, Doctor, help… I’ve got a book inside me, take it out).
Blogs take the pressure off, but maybe it never goes away.. that gnawing feeling writers have. Better out than in I say, earthily, like a good burp. Hence the new category, the shameful admission.. “The Book”…
There I was telling students blog posts are “meant” to be short and only include one key point. Well I’m not here to regurgitate Naked Conversations. I’m here to stay on my own authentic blogging journey and reserve the right to rabbit on and meander down the page from time to time, so there! When we did the goal setting exercise in the Tuesday night group, I joined in. Part of what I wrote in the free writing exercise, letting it all spill out, was that I want to do some more reflective, longer pieces here. Not just putting up resources for everyone. But blogging for me! Staying on the path. Making deeper sense of it all.
Back to the AA meeting. My favourite new blog discovery of the night (obviously I have been living in my socks drawer)… was Anna at Little Red Boat. Along with Maxi our cat-person, Gra, HHDL and Michael Leunig, I think she might be one of my gurus… well, blogging gurus as least. In a perfect world Anna, I would be dropping a copy of Michael Leunig’s best to your door this Christmas – like Maxi leaves mice at the foot of Bea’s bunk bed stairs. An offering. But I know myself well enough to know it… unlikely. But if you love what you see, let me know and I am oh so happy to share some of his books with you.
Lastly, a big warm thanks to the stunning Frances Aldrich (from our Uni of Sussex academics group) for getting out the door. You look like you were enjoying yourself and made some engaging contributions…. Anything you would like to add?
If you get the clap clap reference (hint: The Belle Stars) then you will really know how old I am.
October 13, 2007
Here’s a living document I prepared for our first three groups of budding bloggers. I feel a collaborative book coming on.
Not sure I see myself in the same light as the company I am keeping in this collection, but some wonderful people to be gaining inspiration from all the same. David Bohm, Carl Rogers, Carl Jung, Natalie Goldberg, Julia Cameron, The Cluetrain folk, Scoble, Meerman Scott (in some order of importance).
We see this as essential reading for anyone on a quest for personal and professional growth through blogging, but it is a very first draft. Stay tuned for more…
Have a read and let me know which quotes resonate most for you…
October 10, 2007
It’s early days here in the development of our courses for academics and blogging virgins. So I am going to show you this presentation on the proviso that you see it as a beta version okay.
Session one went well this week, with our first brave group of budding bloggers at the top notch Sussex Uni last week. It’s been a huge week, with three new groups starting. Lots to blog in a reflective way about how it’s all going. For now, I am just trying to get as many resources up for them (and you all) as possible.
There’s no substitute for actually being there, but some of these posts might get you thinking and feeling what Authentic Blogging might do for you. In a personal and professional growth, integrated human way. Yay.
Viva la online revolution!
Also putting up the extra items that can’t be read easily in the presentation.
Academic Stakeholders - Stakeholder mapping is an exercise we run all our clients through. We say “Think of yourself as the first audience for your blog”, but then you really need to start knowing how to talk to your stakeholders. But then, as Gra calls it, blogs still allow a wonderful sense of “Enhanced Serendipity”, so you never really know who’s going to drop in and make a connection.
Academic Blogging Mindmap - Novamind Pro mindmapping is great but has a few glitches to sort in the next version, so here are the links from the main Authentic Blogging mindmap for now. Some of these are very specific and others are by way of example to begin exploring the concepts.
I tend towards social constructivism and am much inspired by the Reggio project. See my previous blog “Learning” re: this. All linked to life orientation and current MA in Person-Centred Education at Sussex.
- Human becoming
More links to come…ie, reflection, story telling, dialogue… so much material to share! Feeling rather evangelical about the potential of blogging for human communication, connection and learning.