Recommendation Ventures powers ahead: IceTV recommendations live

I haven’t talked a lot about Scouta for a bit… We’ve been internally capacity building. And we’ve been focussing on providing recommendations as a web service to web and media companies with members and content that can be enabled for recommendations.

We do this under the banner of Scouta’s real company name, Recommendation Ventures, which you’ll hear a lot more about in the coming months.

There’s a lot of specialist knowledge around providing good recommendations, and packaging a recommendation services as a set of web services makes a lot of sense. We can take a set of content (URLs) and some identified members and visitors, and produce personalized recommendations in real-time to embed in a website or provide on a set top box, mobile etc.

But, the big news today is that our recommendation services are powering IceTV’s new IceTV Recommendations. IceTV say:

IceTV customers can now automatically receive intelligent suggestions on TV shows that may interest them based on their favourite TV shows, series recordings and similar recording decisions made by fellow IceTV users.

IceTV Recommendations are provided to IceTV users on an ongoing basis thanks to a recent partnership with Perth based Australian start-up, Recommendation Ventures Pty Ltd. The two pioneering companies have teamed-up to give users intuitive recommendations, based on the individual user’s tastes. When combined with the existing value-add features of IceTV, Recommendation Venture’s intelligent technology will allow user’s to receive truly personalised suggestions and as a result, an even greater TV viewing experience.

We’ve had some good press coverage. It has been picked up by TechCrunch and Gizmodo